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Classic Direct Response Landing Page For Nutritional Supplement Space

Below is a classic example of an extremely high converting email and direct response landing page creative that was developed by repurposing copy, imagery, and an offer from an offline direct mail control. Note how the email purposely does not mention the name of the product to keep the reader focused on the primary call […]

By |August 6th, 2014|Uncategorized|0 Comments

Website Design Development Firm In Washington D.C.

So what can a website design development firm in Washington D.C. do for your business? For those of you who have ever built a full-blown e-commerce website from the ground up, you know what I am talking about. It is one thing to design, develop, and launch an e-commerce website. It is another very different […]

By |July 31st, 2014|Uncategorized|0 Comments

Aged Insurance Leads

Aged insurance leads are an integral part of any agent’s or call-center’s tacticals sales plans.  Colby’s clients include some America’s premeir insurance carriers in health, auto, life, and ltc and increasingly we see them leveraging aged insurance leads. Aged insurance leads can yield a fantastic ROI for individual agents as well.  Let’s take a look […]

By |July 31st, 2014|Uncategorized|0 Comments

Live Transfer Campaigns for Health, Medicare and Final Expense

Live transfer campaigns for Health, Medicare and Final Expense products are the fastest growing segment of Colby Direct’s busienss.  There are a number of contributing factors:

1) The under-65 consumers has a heightened awareness of the ensuing tax penalties for failure to purchase a health plan.The government’s marketing campaign will be ramping up shortly in preparation […]

By |July 21st, 2014|Uncategorized|0 Comments

Make Your Website Mobile Friendly

It’s important to make your website mobile friendly.  For example, go to www.botanec.com on your PC or Mac and view how the page is displayed as in the photo at left.

Now go to your iPhone or Droid and go to www.botanec.com. The pages will all display like you see in the 3 iPhone screeen shot […]

By |July 9th, 2014|Uncategorized|0 Comments

Online Customer Acquisition

I was talking to a prospective client last week about online customer acquisition and he wanted to know how much of his marketing budget to allocate to social media. Plain and simple, what works and always works for customer acquisition is SEM, Ad Networks, and Email Marketing.  Social Media is a place for fun and […]

By |June 17th, 2014|Uncategorized|0 Comments

Simple To Sell Online

It is now simple to sell online. In just 5 years, so much has changed to make it easier than ever to get started selling online.  One of the biggest changes which has occcured is in the advent of multiple open-source e-commerce platforms.  Software such as Magento, OpenCart, adn UberCart has made e-commerce virtually plug-and-play […]

By |June 9th, 2014|Uncategorized|0 Comments

Rank Your Video On Google

RANK YOUR VIDEO ON GOOGLE! 

GET YOUR VIDEO RANKED ON PAGE ONE OF GOOGLE IN A MATTER OF WEEKS! 

Are you fed up about all the time and cost it takes to get static pages ranked highly within Google?   It often takes a huge retainer fee to an SEO “expert” shop that will not even […]

By |February 26th, 2014|Uncategorized|Comments Off on Rank Your Video On Google

Working Prospects In Tandem With Your Live Transfer Partner

You can greatly reduce your cost per sale by TRULY partnering with your live transfer partner in selling Auto, Health and Life products.  This is how it’s done:

Carriers or brokers, in addition to purchasing live transfers, also purchase web leads from the pool from which these transfers are generated. Colby’s agents make a first, or […]

By |October 15th, 2013|Uncategorized|Comments Off on Working Prospects In Tandem With Your Live Transfer Partner

Website Design and Development Firm In Baltimore

So what can a website design and development firm in baltimore do for your business? For those of you who have ever built a full-blown e-commerce website from the ground up, you know what I am talking about. It is one thing to design, develop, and launch an e-commerce website. It is another very different […]

By |October 14th, 2013|Uncategorized|Comments Off on Website Design and Development Firm In Baltimore
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